Our Mission
Offer to our customers quality meats and foods, warranting safety and freshness, achieving the best prices in the market with an excellent service
Our Vision
Be an innovative company and leader in commercialization and making in meats products and foods, with a sustained growth in our brands throught our sales channels, promoting personal and professional development over our collaborators
Our values
Honesty
Discipline
Service attitude
Innovation
ROEL start its commercial activities as distributor of Comercializadora Porcicola Mexicana (KEKEN) offering pork and beef meat
opens its first point of sale at Perote Veracruz, offering a variety of products
Carnes ROEL is established as Abastecedora de Carnes Frescas Roel S.A de C.V
We inaugurated our first distribution center located in the municipality of Huixcolotla Puebla and archieving a growt of 5 points of sales
We expanded our distribution center at Huixcolotla Puebla, to have a larger distribution capacity and storage
We have a stable and sustained growth with 14 points of sale, consolidating the brand in the market of meats
We built our second distribuition center located at Alvaro Obregon, Tepeaca Puebla
Construimos nuestra nueva sección de productos de valor agregado, diversificnado nuestros productos listo para cocinar y listos para comer.